This is an example of an advert we ran for a Realtor who is part of the Keller Williams Real Estate Agents team.
Listing pictures and a clear USP was key in order to get cheaper leads. From this specific advert, we were able to generate over 120 leads in 7 days for only $4.05 per lead.
When someone clicks on the ad, it opens a form to capture the necessary information that you need. You have the option to create many different fields to capture more information.
For example, if you were running home evaluation ads, you could ask for the person’s first and last name, email address, phone number, and their home address for the evaluation.
Real estate leads captured in Facebook like this are immediately available to you and can be downloaded directly out of Facebook or funneled into your CRM or marketing automation platform for an email sequence